SEO & Web design

No matter how brilliant your website design is, if it is hard to reach the content of your site then your site is as useful as an empty shell. Here are some tips to improve the usability of your website to ensure it serves its functions optimally or to see live example visit our web design agency website.

The first method is to make sure the typography of your content is suitable. If you have large blocks of text, make sure to use CSS to space out the lines accordingly. The longer a single line of text is, the greater the line-height of each line should be. Also, make sure the font size of your text is big enough to read easily. Some sites have 10-pixel-tall text in Verdana font; while that may look neat and tidy, you have to really strain your eyes to read the actual text.

Make it easy for visitors to find content that they want on your site. If you have thousands of articles on your site and a certain visitor wants to find one single article from that pile, you have to provide a feasible means to enable visitors to do that without hassle. Be it an SQL-driven database search engine or just a glossary or index of articles that you have, providing such a feature will make sure your visitors can use your site with ease.

Ensure that your site loads fast if you do not want to lose visitors. Most internet users will leave a website if it doesn’t load completely within 15 seconds, so make sure the crème de la crème of your website is delivered to the visitors as soon as possible to retain their attention.

Last of all, test each and every link on your site before it goes online. There is nothing more effective in tarnishing your professional image than broken links, so be very careful about that.

Characteristics of Web Design Portfolio

Web design portfolio is well-organized presentation of a website’s work. It gives detail idea about the type of work a website company is into and the quality too. Designing portfolio needs much thinking and far-sightedness. Elements like colors, layout, content, web design, etc play significant role in determining the attractiveness of the web portfolio page.

If you deal in selling of any consumer services or products, having portfolio presentations is much needed for better business exposure. Color although may sound a normal thing, but it influences the vision and attitude of the site visitors. Generally colors are of two types- warm and cool colors. Both colors can be used in combination complementing each other. Often people tend to connect colors and their combination to any event, object, memories and so on.

Web design portfolios need different aspects like line, texture, color combination, space, shape, form and value in order to have that professionally mesmerizing look. It includes. Making an effective portfolio is a challenge in itself, where all features are combined together in proper manner which show cases your company’s work profile in a positive manner. The layout design should be in accordance with the artwork of the portfolio. Also it has to be in line with the promotional objects too. Whatever form or layout you choose it has to senseful and well-structured. Keep the navigation links easier to operate and clear enough, better navigation ensures customers being hooked to your website portfolio for longer.

Keep the headings in the portfolio section bold and highlighted for better visibility.

As a word of advice, if you are planning for a web design portfolio for your website, consider taking some prior feedbacks for the present work. A friend’s opinion can be taken, get it from the medium of a forum, etc. Things that are most viewed in a website are the color scheme, layout design, navigation, etc. Sometimes we might miss any important things that are pointed by the people helping in improving your portfolio.

In short the web design portfolio should produce exhilarating effect encouraging visitors to come back again and view your website as genuine and reliable source. Remain original as far as possible in portfolio presentation and design. See to it that the portfolio conveys the message that you want to in the right manner. Put yourself in the shoes of the potential clients and then decide what things would attract you and build the trust factor. And then include them in the website.

Website Design Graphics

Design Agency London – Website graphics definitely play a major role in marketing your website and are therefore, a very efficient and effective way of boosting your sales. It is very likely that your graphics give the potential customer their first impression of your site and it is very important that a consistent overall image of your site is created. The quality and positioning of the graphics contained in your website are essential for it to look both attractive and professional. If all else fails in your website design, using professional looking graphics can only serve to enhance your site.

Positioning
Obviously, in launching a website, you are trying to get a message across to the public, whether it be informative or strictly sales. In either scenario, the content of a website must be easily read. One way to achieve this is by breaking up the text with well positioned and relevant graphics, ensuring that the viewer’s interest is held while you get your message across. The graphics should be complementary to the text and aid in conveying the message. The visitor should be able to look at a web page and instantly know what to expect from the rest of the site, remember that first impressions only count once, so make it count. Website graphics and their positioning play a vital role in website design to the point where they could either make or break your website.

Image Formats
Generally, the formats used for website graphics are either JPG or GIF, as they load quicker than most others. The JPG format is mainly used for photographs and the GIF format is mainly used for buttons, logos or menu bars. A word of warning regarding working with graphics in JPG format. This format is a lossy compression, which means that every time the image is edited and saved, it loses a small amount of quality. The best way to avoid this is to edit the image in the native format of the image manipulation software you are using, and then save the final version in JPG format.

Size Does Matter
Whenever someone visits a web page, that web page is downloaded onto their computer, which means that your graphics are downloaded as well. There are two very important factors that come into play here if the site contains large graphic files. The first being that if the viewer is using a slow internet connection, the graphic will take a very long time to download, causing the viewer to lose interest and probably leave the site. The second being that graphics can use a lot of bandwidth, which means that if there are alot of very large graphic files on the site, and that site becomes popular, then the cost of running that site may escalate. Therefore, if your graphics are more than 50kb, then seriously think about reducing their size. I will cover this in more depth in my next article, but there are two points that you should consider. One, stop thinking about inches or centimetres and think in pixels, as this is what your web page is measured in. Two, screen resolution wont be much better than 96 pixels/inch on most computers, so why use a graphic that has a resolution of 600 pixels/inch and therefore six times bigger?

Summary
Professional website graphics are attention grabbers and will make your site stand out in the crowd. They can enhance your website and increase it’s popularity and thus generate revenue. Good website graphics add professionalism to your website, which will in turn entice viewers to return. On the flip side of the coin, poor quality or badly positioned graphics can cause your site more harm than good. Large graphics files can cause web pages to load slowly, potentially losing viewers and damaging your business. Working with graphics is very time consuming and an art form in itself. It might therefore, be more practical/economical, at times, to pay a professional to alter/construct the graphics you require.